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Porsche partners with Whitehaven Alive

by Cumbria Crack
06/04/2023
in Business, News
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Porsche South Lakes is continuing its partnership with West Cumbrian festival Whitehaven Alive.

The festival takes place from September 8 to September 10th at Whitehaven Harbour and the dealer will showcase its vehicles and products.

The festival features a range of activities, including music concerts, food, local producers, and street entertainment, making it the perfect platform for the brand to showcase their vehicles and products, the firm said.

Founder and creative director of Whitehaven Alive, Oliver Hodgson, said: “We are thrilled to have Porsche South Lakes partnering with us for the second year in a row. Their luxury vehicles are a massive attraction on the harbour site, and we’re excited to see them on display again this year.

“This collaboration is a brilliant opportunity for both Porsche South Lakes and Whitehaven Alive to showcase what we have to offer.”

The partnership allows festival-goers to experience the luxury and performance of Porsche’s iconic models, including the 911, Cayenne, and Panamera. Visitors will also be able to talk Porsche experts about the latest models and technologies.

Richard Smith, marketing manager, said: “The Porsche Centre South Lakes family really enjoyed working with Oliver and his team last year on the inaugural Whitehaven Alive festival.

“A first event for a young team who pulled of a successful and well attended event and so we are really looking forward to continuing that relationship in 2023, for what should be an even bigger and better affair.

“Although our centre in located at the south of our region, we serve the whole of Cumbria and so it is great to have such a successful event that we can support and be a part of located in Whitehaven.”

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