
People planning to donate to Cumbrian charity Another Way can double it during Big Give’s Green Match Fund campaign this month.
Founded in 2019 by Matterdale’s Amy Bray when she was 16 years old, Another Way is taking part in the Big Give Green Match Fund to raise £20,000 in a week.
These funds will be used to build and expand on its Power of 10 app, a digital community for young changemakers.
If it raises £20,000, it will be matched by The Reed Foundation and Gower Street doubling funds raised to £40,000.
Donations must be made during April 18 and April 25 via Another Way’s page on the Big Give Green Match Fund website.
Amy said: “Another Way’s Power of 10 app is already proving popular with young people from across Cumbria. Over 250 secondary school age children are part of a closed test platform that allows them to connect with other children who are passionate about protecting the environment.
“The app provides information and content on how to take climate action and move towards a more sustainable lifestyle.
“We are working hard to expand the Power of 10 app by providing more content and scaling the platform to make it available to all young people across the country and wider. The result will be the largest ever community of young people taking grassroots climate action. The funds we raise from the Big Give Green Match Fund campaign will provide a significant leap to our goal, “ Amy continued.
As part of the Big Green Give efforts Another Way announced that Pioneer Foodservice has joined as a corporate partner.
“We are excited to have Pioneer Foodservice onboard and this fundraising campaign sees its first generous contribution to our work. We very much thank Pioneer’s ongoing support and hope other like-minded organisations will join us to help us reach our target to enable us to deliver our vision to help fix the future,” said Amy.
Graham Jenkins, managing director at Pioneer Foodservice, said: “The work Amy and her team at Another Way are doing is an inspiration to us all. It is vitally important to ensure different generations understand the critical function and resources our earth provides. How it supports us and how we need to support it. We are proud to be Another Way’s first corporate partner, hopefully the first of many.”
To support the fundraising Another Way is holding a raft of local fundraising events:
- Friday April 12, 9am-10.30am – yoga with Jane Shaw, Watermillock Village Hall
- Saturday April 13, 2pm-4pm – tennis tournament at Patterdale Tennis Club
- Wednesday April 17 10am or 2pm – a guided walk tracing the footsteps of JMW Turner, Vale of Patterdale
- Thursday April 18, 9am-11am – the big plastic free breakfast Watermillock Village Hall
- Saturday April 20, all day – cake sale, Another Weigh shop, Penrith
- Sunday April 21, 6.45pm – the Big Green Give Quiz, The Royal Hotel, Dockray
- Monday April 22, 9.30am – sponsored swim, Glencoyne Bay, Ullswater
- Tuesday April 23, all day – sponsored team summit of Everest (or its equivalent height!) via Little Mell