After much deliberation, Harrison & Hetherington, organisers of Borderway UK Dairy Expo, today announce that the event scheduled to take place in March 2021 will no longer be going ahead.
Proudly rating among Europe’s top dairy cattle shows, the Borderway UK Dairy Expo was able to hold its 2020 event earlier this year on the 13th & 14th March, despite Coronavirus concerns. Given the latest restrictions, however, Harrison & Hetherington believe that the 2021 event would not be able to operate safely under the present guidelines concerning mass gatherings and social distancing.
David Pritchard, Joint Managing Director of Harrison & Hetherington, gives further details: “The 2021 event would have been our 10th showcase, so naturally it is with deep regret that we have a had to postpone the showcase. These are incredibly challenging times and though we have tried to come up with solutions which would adhere to the current guidelines, there would still be risks even with a scaled-down event.
“Though our 2020 Expo was down in numbers attending on recent years, the day was still a tremendous success and we were thrilled by the enthusiasm of our visitors, globally renowned judges, sponsors, and exhibitors. We receive incredible support each year from the dairy industry, and we are really looking forward to welcoming everyone back to Borderway and we are at present hopeful that we may celebrate our 10th UK Dairy Expo later in 2021.”
Attracting around 7,000 visitors each year under normal circumstances, Borderway UK Dairy Expo presents the best of British dairy genetics and industry innovation to the rest of world. The event is regarded very highly within the industry and is seen as not only an event for showcasing the best quality dairy cattle, but as an opportunity for those within the dairy industry to share commercial, innovation and educational developments.
For more information on Borderway UK Dairy Expo, please visit www.harrisonandhetherington.co.uk