A digital expert has joined The Cumberland to help drive forward in the building society’s modernisation plans.
Anna Barsby has a wide experience in using technology to drive change in businesses including TUI Travel and Whitbread.
Her appointment as a non-executive director at The Cumberland is the latest step in the building society’s plans to focus on changing consumer patterns.
She said: “My whole career has been about change and transformation – both in technology and in business. I have worked in a wide breadth of organisations, but mostly consumer industries with lots of customer facing work.
“I’ve lived through lots of digital and technology and data transformations and it feels like that’s a skill set that The Cumberland could do with for the next few years as we undertake such a fundamental change to our system landscape.”
Anna’s appointment comes a few months after The Cumberland created a new post of chief information officer and then appointed a leading innovator in the finance world to the role.
Ian Stacey joined with 36 years’ of experience in banking and finance transformation with organisations including Barclays, EY and KPMG, and he will be responsible for the strategic planning around The Cumberland’s major investment programme in digital technology.
The Cumberland has also established a transformation team to focus on meeting the changing needs of customers and this year its annual report underlined its readiness for a major investment in new technology.
