[F]or the first time, a new joint promotional leaflet has been produced to encourage people to come and enjoy a swim in Eden’s outdoor rural pools.
The idea for a joint promotional leaflet came from volunteers at the pools who felt that there would be merit in promoting themselves jointly rather than individually as had been the case in the past.
Eden District Council’s Leisure and Communities Team working with Action with Communities in Cumbria (ACT) have bought together volunteers from rural outdoor pools at Askham, Greystoke, Hunsonby. Lazonby and Shap to network and share best practice.
The group has now met several times to discuss common issues ranging from pool plant training, volunteer recruitment and retention to marketing and promotion.
The leaflet has been funded by Eden District Council with images and content provided by the pools. Sally Hemsley, Eden District Council’s Communities Officer, who has co-ordinated production of the leaflet on behalf of the pools said: “We were pleased to be able to help the volunteers to produce a leaflet promoting Eden’s outdoor swimming pools. The pools are a great asset for Eden and appeal to visitors as well as locals and are all open daily at the moment.”
Rich Morris, from Shap Outdoor Pool, said: “It has been really useful being able to get together with volunteers from the other rural outdoor swimming pools in Eden and we are all really pleased with the joint leaflet. We are hoping that it will help to bring more people to enjoy what the pools have to offer. The leaflet features the Swim Eden Challenge in which swimmers can get a stamp at each participating pool then get a fifth swim free.”
Copies of the free leaflet which has full details of the facilities and opening times at each pool are available from local Tourist Information Centres and are being distributed around Eden by Northern Print Distribution. For more information on rural swimming pools in Eden District: www.visiteden.co.uk/what-to-do/sports-activities/swimming-pools
