Cumbria Crack

Record number of bookings for Sally’s Cottages

Sally Fielding

A high-profile cottage lettings agency has taken a record number of bookings following Boris Johnson’s road map to recovery from COVID-19.

Sally’s Cottages, which has offices in Keswick and Windermere, said on Monday, the day of the Prime Minister’s announcement, the company took 191 bookings, followed by another 251 on Tuesday – a 514 per cent increase on the same days last year.

Its previous record was 120 daily bookings following the end of the first lockdown in 2020.

“We would usually expect about 30 to 40 bookings a day in February,” said founder and director, Sally Fielding.

“So this is a really positive step following a difficult 12 months.”

Sally’s Cottages had to cancel and rearrange thousands of holidays for their guests throughout 2020 and early 2021 because of national lockdowns and local restrictions.

Sally added: “It was absolutely necessary to prevent people travelling, but it has been very difficult on local businesses like our own, as well as everyone who works with and relies on the tourism industry in Cumbria.

“Hopefully we’re on our way to being able to safely travel again later this year and people can get back to their livelihoods.”