The Cumberland is going on the road to hear what people want from the building society and help shape its future.
The society’s new chief executive Stuart Miller wants to know what people think of the organisation and a series of roadshows will be held across Cumbria.
Mr Miller, who became chief executive in March, said: “We want to get to the heart of what the people in our community, including businesses and community partners, value from The Cumberland and where we can improve.
“These roadshows are part of a wider plan of engagement with customers and organisations that are passionate about supporting the future prosperity of the region.
“These conversations will help shape our strategy and decision-making going forward.”
The events, called Community Conversations, will begin in The Lanes in Carlisle on Thursday, May 7.
People will be encouraged to stop by the pop-up shop next to Primark, take a seat on The Cumberland’s green sofa and have their say in an atmosphere which encourages participants to talk freely and share their views.
Further events will take place across The Cumberland’s operating area during the summer.
The Cumberland said it wanted to know what mattered most to people – whether that be exceptional service, a high street presence or the option for online banking.
Participants will also be asked to add to The Cumberland’s to-do list of key themes it should focus on, and to cast their vote on what community initiatives it should support.
Mr Miller added: “The Cumberland’s purpose is to provide banking services that are kinder to people and communities. Listening to our customers, and the wider community and acting on what they tell us, is a vital part of that.”
Based in Carlisle, The Cumberland is the largest financial institution in the area with assets of £3.29 billion, mortgage lending of £2.76 billion and 31 branches.
