Owners of a popular Lake District cafe are over the moon after travel firm Stagecoach decided to namecheck the business on its list of stops.
Bassenthwaite Lake Station is accessible by the X4 and X5 services but passengers have to get off at the Dubwath junction stop on the other side of the A66.
It is now featured on the electronic display at the front of the bus as part of the stop. The stop now reads Dubwath junction for Bassenthwaite Lake Station
The cafe is within a restored railway station with a full size replica steam train on the former Cockermouth to Keswick line.
The train appeared in the 2017 film Murder on the Orient Express.
It is owned by Simon and Diana Parums.
It has been a cafe for five years and Diana said customers had been missing the stop on the X4 route as it wasn’t clear that was where people had to get off.
She said: “People were finding that they’d missed the stop for us and then having to get off at the next stop – a mile in either direction – and walk back to us, along the A66, which has no footpath.
“I wrote to Stagecoach about three years ago suggesting they may like to let people know that Dubwath was the stop for us, but never heard anything.
“We happened to be on the bus last week and saw that Stagecoach had added Bassenthwaite Lake Station to the electronic display that tells people the next stop on the route.”
On social media, the cafe said: “A huge thank you to the Stagecoach team for supporting local businesses and helping more visitors discover our little slice of railway history, great food, and stunning views.”
A Stagecoach Cumbria and Lancashire spokesman said: “We’re pleased that Bassenthwaite Lake Station has welcomed the recent update to our on-bus next-stop announcements on the X4 and X5 services.
“Please note, this is not the introduction of a new stop; our buses have always served that location.
“We periodically review and refresh our passenger information systems to ensure they are as clear and helpful as possible and the addition of the café name is simply part of that routine update.
“Our aim is to make travelling with us straightforward for customers and improving the clarity of next-stop announcements helps ensure people feel confident when using our services.
“We appreciate the feedback from local businesses and passengers, which supports us in continually enhancing the customer experience.”
